Fenella Stratton
TWICE THE HYPE
Manager of Lee Mvtthews, Sin & Brook, EMWA
Fenella Stratton is an artist manager and events professional based in Tāmaki Makaurau. She founded Twice The Hype in 2013, building it into a respected artist management and booking agency representing some of the country’s most in-demand acts, including Lee Mvtthews, Hollie Smith, and Sin & Brook.
Fenella has worked in the New Zealand music industry since 2003 and is an executive member of MMF Aotearoa, contributing to the growth and support of local music managers and emerging talent.
Fenella has extensive touring experience throughout Aotearoa New Zealand, as well as internationally — having toured with artists from the Twice The Hype roster across the UK, Europe, North America, and Australia.
She also plays a key role behind the scenes at major festivals — serving as Operations Manager for Northern Bass and working as part of the operations team at Splore Festival — where she brings deep expertise in logistics, artist relations, and event production.
Fenella can mentor on Artist Management, Release Strategy, Bookings / Tours / Negotiation, and Event Management.
Yee Yang ‘Square’ Lee 李羽阳
Artist Manager, Creative Producer & Chartered Secretary
Partner • SquareSums&Co
Square has arts/artist management, creative producing, mentoring & development, technical, governance, research and commercial skills and experience gained from roles in diverse sectors including performing/multi-disciplinary arts, creative technology, audience development, festivals, intellectual property and philanthropy.
An experienced live touring and performing arts producer, Square has toured artists to festivals and theatres across Asia, UK, USA, Germany, Canada, Australia and Aotearoa NZ. Artists Square has worked with include: Modern Māori Quartet, Troy Kingi, Tofiga Fepulea’i, Mazbou Q, Arjuna Oakes, James Roque, Barnie Duncan, EDY, Rutene Spooner and RESHMA among others. He is a founding member of Where The Asians At‽ (Aotearoa), ORYZA and the ASIAN(SOUND)SCAPES Festival and currently manages Chinese-Pākehā sibling indie-folk duo Ersha Island 二沙岛.
Square is Malaysian-Chinese 马来西亚华族 by heritage, specifically Hakka 客家 Chinese. He grew up in Kuala Lumpur, read Law in Cardiff, specialised as a Chartered Secretary in Aotearoa, where he now calls Auckland home, with arts manager and creative producer Sums and their young family.
Square can mentor on creative producing, governance, networking, cultural competence, crossover (working across artforms/genres), pitching/negotiation, international touring, and generally, things that don’t fit neatly into boxes.