How to Pitch to Music Festivals and Promoters

with Jason Schroeder & Fenella Stratton

The Music Managers Forum Aotearoa are pleased to offer their members this recording of their May Online Seminar with Jason Schroeder and Fenella Stratton.

This workshop provides valuable insights on how to pitch your live show to festivals and promoters. Learn the importance of having a clear message and branding, creating a compelling pitch, and understanding the needs and preferences of the festival or promoter. Discover the significance of networking and building relationships in the industry, as well as the importance of professionalism and responsiveness. Don't miss out on this opportunity to gain practical advice and tips for pitching your live show and successfully navigating the festival and promoter circuit.

Fenella Stratton is the co-owner & director of Tāmaki Makaurau based music management & booking agency, Twice The Hype. She has 20 years experience in the NZ Music industry and manages award winning electronic artists, Lee Mvtthews as well as EMWA & Sin. Alongside this, she is a current Executive committee member of the MMF Aotearoa and has a wealth of experience in promotion and production.

Jason Schroeder has been working in the music industry as a Concert/Festival Promoter and Event for over a decade. He is currently the Events & Venues Manager at the Otago Uni Students Association, Festival Director of the Auckland, Dunedin & Hawkes Bay Craft Beer & Food Festivals, Festival Director of Fortune Festival, Booking Agent for NZ’s largest club night ‘Mono’ in Christchurch as well as bookings for other student events across the country. Jason has a strong history working in student events as well as booking tours & festivals across the country. He has also managed artists such as Summer Thieves, Ha the Unclear & Kylie Price.

Moderated by Cushla Aston (Chair, MMF Aotearoa).