Leanda has worked in various content, broadcast and marketing roles over her 30 year career in the music industry.
Starting her career in music television, Leanda has programmed music and produced content for some of New Zealand's best loved music channels. There she discovered her drive to support and promote the growth of emerging and established artists. After 13 years of working in television, Leanda made the transition to marketing, working in publicity roles at EMI NZ, Roadshow Films NZ and Whakaata Māori.
Starting in 2016, Leanda has provided freelance publicity, communications and marketing support under the banner of Eleventy12. Projects include release and tour campaigns for Ed Waaka, Georgia Lines, Lou’ana, Shapeshifter and The Upbeats. Leanda is currently the Marketing and Publicity Manager for AudioCulture and NZ On Screen.
Leanda can mentor you through project planning and strategy, publicity, traditional and digital marketing, social media content and advertising.